Swedish indie pop artist Lykke Li Zachrisson (better known as Lykke Li) grabbed the attention of bloggers the world over in the early 2000s with a handful of catchy and genuinely impressive retro-chic singles made available on her MySpace profile. Armed with sensuous, barely-there vocals and backed up by a quirky, bass-heavy, ever-so-slightly lo-fi sound (courtesy of Peter Bjorn and John's Bjorn Yttling, who produced her first discs), Lykke Li released her debut EP, a three-track affair entitled Little Bit, on her fledgling label, LL Recordings, in 2007. The disc's title track went on to earn a good deal of buzz among indie pop-centric bloggers and, perhaps to a greater extent, the mainstream Swedish music press soon after it was released. Lykke Li made her first appearance on Swedish MTV that year, performing an acoustic version of Tonight on Phaser, and the video for Little Bit was nominated for Best Video at that year's Swedish Grammy Awards. Her debut full-length, Youth Novels, was slated for release in 2008.